The author finds it cruel when the Carolina Hurricanes and Colorado Avalanche celebrate their origins from the Hartford Whalers and Quebec Nordiques.
as long as fans of relocated teams are still alive, turning around and milking that nostalgia for jersey sales will always feel a bit like dunking on people who got screwed over by their owners and the league
This practice rubs it in that they no longer have an NHL franchise, 30 years after the relocation.
Author's summary: NHL teams exploit nostalgia.