Renowned director Christopher Nolan sharply criticized Netflix, claiming it has not brought any real innovation to movies and TV shows. Known for his serious views on the film industry, Nolan expressed his opinions clearly on X, where he compared the cinema business to Heinz ketchup.
He argued that the innovation in cinema should stem from the creative content presented on screen, rather than changes in distribution methods. Nolan stated that Netflix simply repackaged the old direct-to-video model without adding anything new to the industry.
“We work in a mature business. I like to say we’re Heinz, we make ketchup. The innovation in our industry has always been and should always be what goes on the screen, not…”
Although Nolan’s initial remarks were quite strong, he later softened his stance. In a 2017 interview with Variety, he acknowledged Netflix's role in shifting the industry's image and admitted that his choice of words was too harsh.
Nolan reflected on his earlier comments by conceding that his language was poor, offering a more nuanced view towards Netflix's influence.
Christopher Nolan emphasizes that true innovation in cinema lies in storytelling and visual artistry, expressing skepticism about streaming platforms like Netflix redefining the film industry beyond distribution changes.
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