Saatchi & Saatchi has created a heartwarming Christmas ad for John Lewis, titled "Where Love Lives". The ad taps into family emotions, showcasing a son rekindling his dad's raver youth with a choice bit of vinyl.
“This year’s John Lewis Christmas campaign is a celebration of connection, memory, and the unspoken emotions that make the season truly magical.” - Rosie Hanley, Brand Director
The ad was directed by Jonathan Alric through Iconoclast and created by Paddy Fraser, Brodie King, Pete Ioulianou, and Ollie Agius.
Author's summary: Saatchi & Saatchi creates emotional Christmas ad for John Lewis.