During October in the United States, stores selling Halloween merchandise also stock their shelves with Dia de los Muertos (Day of the Dead) decorations, such as plastic marigold garlands and skulls made of sugar painted in vibrant pinks, blues, yellows and greens.
While many Americans are accustomed to seeing the colorful Day of the Dead decorations, some are unaware of how Dia de los Muertos evolved into a popular holiday in the U.S., both as a spiritual and cultural celebration – as well as a lucrative commercial one.
Author's summary: Day of the Dead gains popularity in the US.