3rd generation cranberry grower says industry is moving in a positive direction despite challenges

Cranberry Industry Outlook

A 3rd generation cranberry grower notes that the industry is moving in a positive direction despite challenges.

Historically, early cranberry farmers in the state were concerned with protecting plants from frost, but warmer summers now pose a new challenge: heat.

The cranberry harvest is currently underway in Wisconsin, with growers expecting an average yield of about 500 million pounds of berries.

We are looking forward to having our 26th consecutive year of Wisconsin being the leading producer of cranberries in the world.

Allison Jonjak, a cranberry outreach specialist, expresses optimism about this year's crop, but acknowledges economic hurdles due to tariffs affecting the agriculture industry.

Author's summary: Wisconsin cranberry industry faces challenges.

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Wisconsin Farmer Wisconsin Farmer — 2025-10-14

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