The Kardashians have returned with their reality show, and as usual, the drama has sparked endless discussions online. Yet one particular moment has drawn stronger reactions than the rest — Kourtney Kardashian’s passive-aggressive comments about her sisters.
Kourtney has been trending on social media, though not for positive reasons. Viewers have criticized her for being a "pick me" — a term describing someone who seeks validation, often from men, by putting down other women or claiming to be different. Many believe Kourtney’s remarks stem from her own insecurities.
During one lunch scene with her sisters, Kourtney made comments that immediately set both the internet and her siblings abuzz. Her casual revelation sounded more like a manifesto than small talk and left Kim and Khloé visibly stunned.
"I had a very important discovery about myself and I decided I'm not into ever wearing a real outfit ever again," Kourtney announced to Khloé and Kim, who sat there fully dressed and styled.
The comment quickly spread online, becoming the focal point of memes, debates, and countless opinions about authenticity and family dynamics.
The moment appears early in the season, as teased in the official trailer for The Kardashians Season 7, which highlighted the evolving tensions within the family.
Kourtney Kardashian’s unfiltered fashion remark during a family lunch ignited viral debate, sparking conversations about self-image, authenticity, and sibling rivalry.